Hero copy: 5 word headline + sub
Aim for one verb + one outcome.
Wrote about the YC W24 batch; pitch the AI workspace angle.
Pricing page: copy lock
Output-first, no per-seat.
Engaged with our last MCP post; tee up the launch one week prior.
OG image generator wired up
Per-route opengraph-image.tsx.
Newsletter has 12k devs; offer exclusive demo before public launch.
Press list: 20 reporters with prior coverage
Use TechCrunch / The Verge bylines from the last 90 days.
VP at design partner co; ask for co-launch quote.
Launch announcement post on /blog
1200 words, founder voice.
Podcast host; pitch the founder for a launch-week episode.
Launch tweet thread (10 tweets)
Hook, demo, social proof, CTA.
Retro doc filled in T+1
Numbers + surprises + next steps.